Digital Marketing

Alephtech2020 and the City Of New Orleans

Digital marketing is one of the most important aspects of any business’s marketing strategy. After all, how would potential customers find out about your website without digital marketing?

Digital marketing is a broad term that encompasses a variety of different marketing strategies and tactics. Some examples of digital marketing include search engine optimization (SEO), content marketing, social media marketing, email marketing, and proximity marketing.

All of these digital marketing strategies can be used to increase traffic to your website. However, the kind of digital marketing strategy you should use depends on your business’s goals and objectives.

No matter what kind of business you have or what your goals are, there is a digital marketing strategy out there that can help you achieve them.

Social Media Management

Alephtech2020 has an award-winning social media management division that specializes in creating and executing campaigns to help businesses increase their online presence. We understand that in today’s digital world, it is imperative for businesses to have a strong presence on social media to reach their target audience.

Our team of experienced social media professionals is passionate about helping businesses reach their goals with creative and strategic campaigns. With a focus on building relationships and engaging customers, we deliver results that exceed expectations.

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Geofence

GEOFENCING

With proximity targeting, you can reach consumers in real-time when they are around Blueprinted locations. Proximity targeting allows you to define a geo-fence around a speci

How Geofencing Works

Download Our FREE Geofencing Guide

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On Premise Targeting

Send ads to people currently in a store, the parking lot, the retail block or within a radial proximity around a location or store. e.g. Entice shoppers in a retail block to visit a particular store.

Neighborhoods

Send ads to people in nearby areas that show high visitation frequency to a particular store or location. This proprietary technology can be thought of as a store's "trade area" or as "look alike audiences". e.g. Send ads to people in areas that index high for visiting a particular store.

Geotargets

Send ads to consumers in selected states, DMA's, Cities, Zip Codes, or in radial fences around specific addresses or coordinates. e.g. Serve ads to people at an Event, Festival or voting districts

HOOTERS MARCH MADNESS CAMPAIGN

Location-based Audience Targeting: Hooters zeroed in on its core audience segment, males between 18 and 35, who recently visited a Hooters location or another high-indexing brand.

Retail Block Targeting: This tactic enabled the team to reach and influence audiences near a Hooters location in real time.

Results: Overall, this campaign influenced more than 10K visits to Hooters locations. That’s an average of 500 visits a day, within a 3-week timeframe.

CONSULTATION

Alephtech2020 New Orleans Website Design

Alephtech2020 City Of New Orleans Software Company Award